Chris Crack • "Pine Cones"

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Directed by Born Ready Films // Words by Allen Hotchkiss

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Chris Crack and Born Ready Films are back again! Earlier this summer, Crack and The New Deal Crew brought us the Troll Till They Fold EP and now the single "Pine Cones" gets the full visual treatment. The track itself showcases Chris’ usual blue-collar lyricism while maintaining an intentionally low-key look & feel in the video. No need for materialistic montages here. If you didn’t really listen, you would think this song is just a peaceful tune for a sunny afternoon but don’t be fooled by Tye Hill’s chilled out beat. Chris is reminding us that he runs the block his way,  while rocking a toy bubble gun, three balloons, a Daunte Culpepper jersey and a pink headband. I really appreciate this track because it’s genuine and can speak to everyone right now. Watch the video below and check out the entire EP if you haven't!